OpGen Media: Marketing Ops & Demand Generation Insights

4 Smart Strategies to Generate More Leads By Extending the Reach of Your Content

Jan 29, 2020 2:53:04 PM / by Taran Soodan posted in content marketing, Demand Generation

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4 Smart Strategies to Generate More Leads By Extending the Reach of Your Content

If you own or market a B2B tech business, you know that opportunities for growth have never been stronger. You also know that, given the potential return on investment, competition in the tech industry is stiff. Said differently, for those SaaS and other tech companies that succeed, the reward is huge—for those that don't, there are lost investments, frustration, and disappointment.  

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A Simple B2B 5-Step Content Distribution Framework

Dec 27, 2019 4:43:11 PM / by Brandon Pindulic posted in content marketing, Digital Marketing

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A Simple 5-Step Content Distribution Framework for Growing Awareness

You just uploaded an awesome piece of content to your website. Maybe you spent long hours doing the research and crafting the sentences by yourself, to ensure that the article was perfect in every way. Or maybe you outsourced to an expert, and now your investment has paid off with an exceptionally written blog post.

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How to Choose Content for Top-Funnel Lead Generation

Jan 20, 2017 10:19:36 AM / by Brandon Pindulic posted in B2B, content marketing, Demand Generation, Lead Generation, Lead Nurturing

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How to Choose Content for Top-Funnel Lead Generation

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